How do you use your Facebook Personal Timeline?

Did you know that Facebook states that you cannot use your personal timeline for commercial use?  That if you are going to conduct business, then you must have a Business Page? Did you know that what you put on your personal timeline, in regards to your business, is not going to help you with SEOContinue reading “How do you use your Facebook Personal Timeline?”

Frustrated with your results on Facebook?

As I talk to more and more business owners, I am hearing all the frustration with Facebook Business Pages.  The algorithms are just not your friend. As a small business owner and entrepreneur, it can be tough to get the visibility you are looking for because you just don’t have the money to invest inContinue reading “Frustrated with your results on Facebook?”

What happened and where do we go?

2018 brought us LOTS of disappointment with Facebook as they continued to get hacked from a variety of stand points and had us dealing with leakage of our personal information (just as a side note, Facebook was NOT the only ones doing this).  It also brought us many changes that as business owners, we hadContinue reading “What happened and where do we go?”

GUEST BLOGGER: 5 Ways to Increase Social Media Engagement

Brands of all shapes and sizes are hung up on making waves in social media. In such an overcrowded landscape, piercing through the noise and reaching your audience is a daunting task. Well, be that as it may, there are surefire strategies to make it happen. Instead of bombarding people with intrusive marketing and saleContinue reading “GUEST BLOGGER: 5 Ways to Increase Social Media Engagement”

GUEST BLOGGER: 5 Methods to Power-up your Business through Behavioral Marketing By Kimberly Maceda

Imagine that you’re walking on the men’s section of a department store looking for a new suit to buy. Then, one attendant suddenly offers you a baby diaper on sale. How likely are you to grab that offer, very unlikely, right? You’ll most probably even be bewildered by the offer. The situation above is comparativeContinue reading “GUEST BLOGGER: 5 Methods to Power-up your Business through Behavioral Marketing By Kimberly Maceda”

GUEST BLOGGER: 4 Types of Speaking Engagements That Help You Grow Your Business

As an entrepreneur, you are continually looking for innovative ways to grow your business. Unfortunately, too many business owners overlook the power that public speaking has in establishing you as an expert in your industry and bringing greater awareness to your firm. In addition to having the top local copywriter working on your content strategy,Continue reading “GUEST BLOGGER: 4 Types of Speaking Engagements That Help You Grow Your Business”

Facebook, is it over for businesses?

Since Facebook announced the algorithm change for Business Pages, back in January, many business owners have either left the platform or have given up. The reality is that as a small business owner we can still continue to grow on Facebook.  There are many elements available through Facebook that allow us to keep building ourContinue reading “Facebook, is it over for businesses?”

Working Facebook for your Business

If you have decided that you are only going to use Facebook to build your business, then it is important to invest the time into it. When I first started using Facebook, over 10 years ago, I would be on there 6 hours a day, YES, 6 hours per day. It wasn’t just about poppingContinue reading “Working Facebook for your Business”

GUEST BLOG: 5 Ways to Use Instagram for Your Business

Instagram remains one of the social media powerhouses of today, with over one billion monthly active users all over the world. Because 80% of these users follow a business, the social media giant launched Instagram for Business, which allowed big and small brands to create a business profile on Instagram. So, how do you useContinue reading “GUEST BLOG: 5 Ways to Use Instagram for Your Business”

Blogging…..Should you do it?

So many of my clients and business friends ask “is it worth me to start blogging?”  YES!! Here’s the deal…..I am not a blogger, I don’t know enough about SEO but what I can tell you, is that since I have starting blogging, it has brought me more visibility, especially from people through Google whomContinue reading “Blogging…..Should you do it?”